Dolce&Gabbana is opening up access to their world with the launch of the DGFamily community through the DGFamily Box. Collectors of DGFamily Boxes will be able to join the iconic Italian brand as they take them on a journey to experience fashion in the metaverse and beyond.
Inspired by classic Sicilian carretto design, DGFamily Boxes come in three separate tiers of increasing rarity: Black, Gold, and Platinum. Each tier receives the benefits of its own tier as well as the lower tiers.
DGFamily members have access to a series of exclusive drops featuring both digital and physical wearables, including an exclusive Dolce&Gabbana capsule collection personally designed by Domenico Dolce and Stefano Gabbana. These bespoke creations won’t be available anywhere else.
DGFamily members will enjoy an experience unlike any other. Access a pioneering ecosystem of digital, physical, and experiential benefits from the exclusive Dolce&Gabbana universe.
The first announced benefits for DGFamily Box owners are included in the price of the mint and feature a collection of digital wearables (showcased during the Decentraland Metaverse Fashion Week) a digital + physical capsule collection, and events around NFT NYC and Art Basel Miami.
The exclusive capsule collection was personally designed by Domenico Dolce and Stefano Gabbana exclusively for DGFamily. This collection features three variants of exclusive t-shirts, hoodies, and sneakers. These variants create greater scarcity, because members will receive one variant for each class of item. Black Box owners will receive one t-shirt and one hoodie variant. Gold Box owners will receive the same, but with the addition of sneakers. Finally, Platinum owners will receive all of the above, with an additional t-shirt, hoodie, and sneaker variant entirely unique to the Platinum tier.